Product Marketing Specialist

At TÜV SÜD Group we are passionate about technology. Innovations impact our daily lives in countless ways, and we are dedicated to being a part of that progress. We test, we audit, we inspect, we advise. We never stop challenging ourselves for the safety of society and its people. We breathe technology, we strive for professional excellence, and we leave a mark. We take the future into our hands. We are TÜV SÜD Group. Role Summary Responsible for localizing and optimizing sustainability, cybersecurity, and new training programs developed by the German headquarters for the Japanese market. The role involves market analysis, global stakeholder collaboration, content development, and training delivery to ensure alignment with local customer needs and market trends. Key Responsibilities Based on market research and customer needs assessments, this role focuses on localizing and optimizing sustainability, cybersecurity and new training programs, originally developed by our headquarters in Germany, for the Japanese market. Key Responsibilities Include Conducting market trend analysis and gathering customer requirements to determine which training programs should be introduced in Japan. Collaborating with product managers at overseas subsidiaries to collect information on global training programs and offerings. Working closely with internal stakeholders to develop and adapt training content for the Japanese market. Identifying and recruiting instructors from both inside and outside the organization and, when necessary, delivering seminars and training sessions as an instructor. Required Qualifications ・Proven experience in product strategy development, including the localization of global training content and business development. ・ Solid understanding of regulatory and standards-related environments. ・Working knowledge of digital marketing disciplines, including SEO, SEM, email marketing, marketing automation, social media marketing, and web analytics. ・ Strong analytical and data-driven approach to market research, customer insights, and marketing performance measurement. ・Native Japanese language and business-level English communication skills (TOEIC 800+ preferred). ・Excellent interpersonal and cross-functional communication skills. ・Demonstrated project management expertise. ・Agile and adaptable mindset, with the ability to respond effectively to evolving market demands. ・Advanced Microsoft Excel skills. Preferred Qualifications ・Experience with a third-party certification or conformity assessment organization. ・Relevant experience in sustainability and/or cybersecurity-related domains. ・Proven experience as a trainer, instructor, or seminar facilitator. ・Experience in training product development and seminar planning within the professional training industry. ・Strong marketing expertise, supported by substantial practical experience and knowledge. ■労働条件 【雇用形態】 正社員（試用期間6か月） 【勤務地】 本社（東京都渋谷区） 【就業時間】 9:00-18:00（うち休憩1時間） フレックスタイム制度あり（コアタイム11:00-16:00） ※標準労働時間8時間 【休日・休暇】 年間休日120日以上（土日祝日、年末年始） ・年次有給休暇 初年度最大12日 ・傷病休暇（有給）初年度最大12日 ※いずれも入社日に付与されますが、入社月により付与日数は異なります このほか慶弔休暇、特別傷病休暇、永年勤続休暇など、有給休暇制度が充実しています 【社会保険】 雇用保険、労災保険、健康保険、厚生年金保険 【定年】 60歳 ※再雇用制度あり（65歳まで、一定条件下で70歳まで） 【その他福利厚生など】 在宅勤務制度、退職金、企業型確定拠出年金、団体総合福祉保険、カフェテリアプラン At TÜV SÜD Group, we have employees from more than 100 different countries collaborating together. People of different backgrounds, skills, and pursuing different life goals. Our strength comes from these countless and varied perspectives. We are committed to be an inclusive and diverse workplace by welcoming people of all backgrounds. We want Diversity & Inclusion (D&I) to be a foundation of our company and create an environment where all our employees can trust they will be treated with respect, regardless of gender, nationality, ethnic background, faith, beliefs, disabilities, age, sexual orientation, or identity. As such, our employees are expected to behave at all times in a manner consistent with TÜV SÜD Group Code o