Senior Marketing Manager, North Asia

Address: Shinagawa Intercity Building B 6th Floor, 2-15-2 Konan, Minato-ku Tokyo, Japan Primary Responsibilities/DutiesDevelop a Go-to-Market Strategy and process, leveraging in-depth knowledge of target markets and methods for introducing the product into each market.Serve as a key influencer in devising and auditing business strategies; be proficient in discussing and analyzing business status, demand drivers, and the competitive landscape, including forecasting, progress tracking, and reporting to stakeholders.Analyze market trends, customer requirements, and the competitive landscape. Identify opportunities to enhance customer and business value through the marketing mix.Outline product positioning that clearly articulates the target customers, value proposition, and value networks, linking each feature to a customer-centric benefit.Track and analyze marketing campaign performance metrics, KPIs, and ROI.Manage pricing, customer communications, and revenue forecasts/inventory.Manage the marketing plan and budget to ensure the completion of project deliverables.Support sales engineers and channel partners by providing them with sales tools (product training, product presentations, best practices case studies, and demonstrations) to generate leads.Identify risks associated with new product lines or sales channels and develop relevant improvement plans (Kaizen) based on the Fortive Business System (FBS).Manage seminars, trade shows, company-sponsored events, and promotions. Qualification10+ years’ experience in industrial sectors. Technical knowledge is preferred.5+ years’ marketing management experience. (Experience of leading a marketing team is desired)Having good communication skills and being fluent in English.Proven ability to recognize, motivate and develop team members.An individual who has a strong sale-oriented personality, with good capabilities to involve in a cross - cultural team in the sales work and highly competitive spirit.A highly adaptable, intuitive, customer-focused, self-motivated, good planner and a team player, having precision and accuracy in work, working effectively with a cross-function teamBeing creative and open-minded to new ways and new ideas.Experience in managing multiple stakeholders and resolving conflicts within teamsAble to work under pressure, accept 50% business trips